Definition of Communication

v  Pitter little defines in his book "Communication in Business" - Communication is the process by which information is transmitted between individuals and / or organization so that an understanding response results.

v  According to W.H. Newman and CF Summer “Communication is an exchange of facts, ideas, opinions, or emotions by two or more persons”.

v  Communication is the process by which a source sends a message to a receiver by means of a channel to produce a response (effect), in accordance with the intention of the source (feedback).